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The Hidden Persuaders by Vance Packard & Mark Crispin Miller, 2007

"One of the best books around for demystifying the deliberately mysterious arts of ."-- Salon
"Fascinating, entertaining and thought-stimulating."-- The New York Times Book Review
"A brisk, authoritative and frightening report on how manufacturers, fundraisers and politicians are attempting to turn the American mind into a kind of catatonic dough that will buy, give or vote at their command-- The New Yorker

Originally published in 1957 and now back in print to celebrate its fiftieth anniversary, The Hidden Persuaders is Vance Packard’s pioneering and prescient work revealing how advertisers use psychological methods to tap into our unconscious desires in order to "persuade" us to buy the products they are selling.
A classic examination of how our thoughts and feelings are manipulated by business, media and politicians, The Hidden Persuaders was the first book to expose the hidden world of “motivation research,” the psychological technique that advertisers use to probe our minds in order to control our actions as consumers. Through analysis of products, political campaigns and television programs of the 1950s, Packard shows how the insidious manipulation practices that have come to dominate today’s corporate-driven world began. Featuring an introduction by Mark Crispin Miller, The Hidden Persuaders has sold over one million copies, and forever changed the way we look at the world of advertising.
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한국 회사가 만든 휴전선 지키는 로봇 시스템을 비판하고 난리치던 과학자/단체들 혹은 AI Safety에 관해서 입털던 사람들이 ... 미국이나 이스라엘 정부가 악용하는것에 대해서 아무말도 입다물고 있는것 보면 그저 웃프기만 함 ... 다들 그냥 만만하니까 ㅈㄹ했던것이 사실이었구나 싶고

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The Hidden Persuaders by Vance Packard & Mark Crispin Miller, 2007

"One of the best books around for demystifying the deliberately mysterious arts of ."-- Salon
"Fascinating, entertaining and thought-stimulating."-- The New York Times Book Review
"A brisk, authoritative and frightening report on how manufacturers, fundraisers and politicians are attempting to turn the American mind into a kind of catatonic dough that will buy, give or vote at their command-- The New Yorker

Originally published in 1957 and now back in print to celebrate its fiftieth anniversary, The Hidden Persuaders is Vance Packard’s pioneering and prescient work revealing how advertisers use psychological methods to tap into our unconscious desires in order to "persuade" us to buy the products they are selling.
A classic examination of how our thoughts and feelings are manipulated by business, media and politicians, The Hidden Persuaders was the first book to expose the hidden world of “motivation research,” the psychological technique that advertisers use to probe our minds in order to control our actions as consumers. Through analysis of products, political campaigns and television programs of the 1950s, Packard shows how the insidious manipulation practices that have come to dominate today’s corporate-driven world began. Featuring an introduction by Mark Crispin Miller, The Hidden Persuaders has sold over one million copies, and forever changed the way we look at the world of advertising.

“Large-scale efforts are being made, often with impressive success to channel our unthinking habits, our purchasing decisions, and our thought processes by the use of insights gleaned from psychiatry and the social sciences. Typically these efforts take place beneath our level of awareness; so that the appeals which move us are often, in a sense, “hidden.”

Vance Packard




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🕐 2026-02-17 00:00 UTC

📰 技術発信を後回しにした私が、転職で詰んだ話。 (👍 339)

🇬🇧 Not documenting your learning journey publicly can hurt job prospects. Share imperfect work, mark scope clearly, and iterate over time.
🇰🇷 기술 학습을 공유하지 않으면 이직에서 불리해질 수 있습니다. 불완전해도 공개하고, 범위를 명확히 하며, 점진적으로 개선하세요.

🔗 zenn.dev/igz0/articles/skill-w

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삶을 변화시키는 작은 용기

1. 두려움 앞에서 한 걸음 내딛기
2. 작은 성공에 스스로 박수치기
3. 실수를 배움의 기회로 여기기
4. 자신의 잠재력을 믿고 도전하기
5. 매일 조금씩 성장하는 나를 사랑하기

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NEW REPORT – The AI climate hoax

Read the full report (PDF)

Read the press release (PDF)

Access the raw data, chart files and other documents


I guarantee you’ve heard the harms of data centre expansion justified on the grounds that “AI” will ‘solve climate change’. These range from sci-fi claims of superintelligence through to detailed reports stacked with hundreds of examples of ‘AI for good’ helping energy, transport and industry cut emissions.

In partnership with the good people at the organisations shown below, I’ve created a new report that, for the first time, interrogates both the logic and the evidence for this claim.

We found that most of the ‘benefit’ tends to relate to older, smaller and leaner forms of machine learning, what has been called ‘traditional AI’, while we also know that most of the new harm is likely stemming from consumer generative AI over-deployment.

This distracts from the decisions made by companies that result in their own fossil fuel use rising at an unprecedented rate.

We also found that the evidence presented for examples of climate benefit, regardless of AI type, tend to be weak whether from companies or organisations like the IEA. The potential benefits are overstated, in surprising and significant ways.

What we see is companies veering wildly away from their climate targets. In most cases, this is true whether you use their ‘adjusted’ metrics that incorporate renewable energy offsets and deals or not.

That is a choice, and this focus on ‘AI for climate’ is a distraction from the decision to worsen the pollution of data centres through an unprecedented explosion of digital bloat.

Video and social

3 minute overview: AI vague-washing (watch on Youtube)

3 minute overview: Weak evidence for benefit, strong evidence of harm (watch on Youtube)

Supported by

Very genuine and warm thanks to the good people at the follow organisations, who supported this work and continue to push for accountability from polluters:

About Beyond Fossil Fuels
Beyond Fossil Fuels is a civil society network committed to ensuring a just and rapid transition to a fossil-free, renewables-based future. Building upon the Europe Beyond Coal campaign, its goal is for Europe to be coal-free by 2030 and phase out fossil gas from the power sector by 2035. A clean and flexible energy system will deliver lasting benefits for people, the climate and the broader economy. Beyond Fossil Fuels is a non-profit organisation with an office in Berlin, with staff spread across Europe.

http://www.beyondfossilfuels.org

About Stand.earth
Stand.earth is a global advocacy organization delivering large-scale change for our planet and its people by interrupting the systems that create environmental and climate crises. Its mission is to challenge corporations and governments to treat people and the environment with respect. Stand’s worldwide community of more than one million members advocates for a climate-safe, equitable future, where environmental and climate justice policies uphold the dignity of people everywhere – at the scale our world requires.
https://stand.earth

About Climate Action Against Disinformation
Climate Action Against Disinformation is a global coalition of over 120 leading climate and anti-disinformation organisations across the globe demanding robust, coordinated and proactive strategies to deal with the scale of the threat of climate misinformation and disinformation.
https://caad.info

About Friends of the Earth U.S.
Friends of the Earth U.S. works to reduce the spread of disinformation that potentially affects all of our campaigns. As technology and media companies consolidate their power, our fundamental ability to campaign on any issue is threatened, as corporate polluters gain more control over the basic communications systems that are needed for social change and democracy itself.
https://foe.org/projects/disinformation/

About Green Screen Coalition
The Green Screen Climate Justice and Digital Rights Coalition is a group of funders and practitioners looking to build bridges across the digital rights and climate justice movements. The aim of the coalition is to be a catalyst in making visible the climate implications of technology by supporting emerging on-the-ground work, building networks, and embedding the issue as an area within philanthropy. https://greenscreen.network

About Green Web Foundation
Green Web Foundation is a non-profit organisation working towards a fossil-free internet by 2030 by reducing absolute emissions and phasing out fossil fuels in data centers – fast, fairly and forever. The foundation maintains the world’s largest open dataset of websites that run on green energy and builds open source tools for measuring and mitigating emissions from digital services.
https://greenweb.org/

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The Persian Empire: A Corpus of Sources From the Achaemenid Period by Amélie Kuhrt, 2013

Bringing together a wide variety of material in many different languages that exists from the substantial body of work left by this large empire, The Persian Empire presents annotated translations, together with introductions to the problems of using it in order to gain an understanding of the history and working on this remarkable political entity.





The Achaemenid empire developed in the region of modern Fars (Islam) and expanded to unite territories stretching from the Segean and Egypt in the west to Central Asia and north-west India, which it ruled for over 200 years until its conquest by Alexander of Macedon. Although all these regions had long since been in contact with each other, they had never been linked under a single regime. The Persian empire represents an important phase of transformation for its subjects, such as the Jews, as well as those living on its edges, such as the European Greeks.
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The Persian Empire: A Corpus of Sources From the Achaemenid Period by Amélie Kuhrt, 2013

Bringing together a wide variety of material in many different languages that exists from the substantial body of work left by this large empire, The Persian Empire presents annotated translations, together with introductions to the problems of using it in order to gain an understanding of the history and working on this remarkable political entity.





The Achaemenid empire developed in the region of modern Fars (Islam) and expanded to unite territories stretching from the Segean and Egypt in the west to Central Asia and north-west India, which it ruled for over 200 years until its conquest by Alexander of Macedon. Although all these regions had long since been in contact with each other, they had never been linked under a single regime. The Persian empire represents an important phase of transformation for its subjects, such as the Jews, as well as those living on its edges, such as the European Greeks.
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It’s World Hippo Day, so make some room for one of Earth’s largest animals! Because this gigantic herbivore can reach weights of ~8,000 lbs (3,600 kg), you might think you could outrun a hippo. But you’d be wrong: A hippo (Hippopotamus amphibius) can charge as fast as 30 mph (48.3 km/h)! That’s faster than an Olympic sprinter.

Photo: olegrozhko, CC BY-NC-ND 4.0, iNaturalist

via amnhnyc


 Found throughout parts of East, West, and Central Africa, this mammal spends the majority of its time in water, inhabiting rivers and lakes. Hippos graze under the cover of darkness, emerging from their watery domain to consume an average of 88 lbs (40 kg) of food each night.  Fun fact: A group of hippos is called a bloat.

. Found throughout parts of East, West, and Central Africa, this mammal spends the majority of its time in water, inhabiting rivers and lakes. Hippos graze under the cover of darkness, emerging from their watery domain to consume an average of 88 lbs (40 kg) of food each night.  Fun fact: A group of hippos is called a bloat.
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‘A country pulled in opposite directions’: destruction and hope in Ukraine – in pictures

Photographer Robin Hinsch insists that Lonely Are All the Bridges is not a war book – it’s a portrait of a society being torn apart and the human threads trying to hold it together.


Destroyed Bridge near Izum, Donetsk Oblast, Ukraine, 2023. Photograph: Robin Hinsch

Destroyed Bridge near Izum, Donetsk Oblast, Ukraine, 2023. Photograph: Robin Hinsch
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‘A country pulled in opposite directions’: destruction and hope in Ukraine – in pictures

Photographer Robin Hinsch insists that Lonely Are All the Bridges is not a war book – it’s a portrait of a society being torn apart and the human threads trying to hold it together.


Destroyed Bridge near Izum, Donetsk Oblast, Ukraine, 2023. Photograph: Robin Hinsch

Destroyed Bridge near Izum, Donetsk Oblast, Ukraine, 2023. Photograph: Robin Hinsch
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Serhii Chernyshov, Irpin, Ukraine, 2022

When Serhii Chernyshov returned to Irpin after the Russian invasion, he was surprised to find his cherished pigeons still in the loft. Despite fleeing during the conflict, his doves remained, and even some new ones had joined. Chernyshov, a lifelong pigeon breeder, now tends to his old and new feathered friends, symbolising resilience in the face of adversity.



A man with two doves.
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Serhii Chernyshov, Irpin, Ukraine, 2022

When Serhii Chernyshov returned to Irpin after the Russian invasion, he was surprised to find his cherished pigeons still in the loft. Despite fleeing during the conflict, his doves remained, and even some new ones had joined. Chernyshov, a lifelong pigeon breeder, now tends to his old and new feathered friends, symbolising resilience in the face of adversity.



A man with two doves.

Malanka II Krasnoilsk, Ukraine, 2018

Malanka is a Ukrainian folk holiday celebrated on 13 January, which corresponds to the Julian calendar’s 31 December (Old New Year’s Eve). It highlights cultural identity and marks a fresh start in the old Julian calendar. The celebration also symbolises the enduring quest for independence amid political changes, uniting people in cultural pride and new beginnings.



A woman dressed in a uniform, holding a horse puppet, stands in the snow.
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Malanka II Krasnoilsk, Ukraine, 2018

Malanka is a Ukrainian folk holiday celebrated on 13 January, which corresponds to the Julian calendar’s 31 December (Old New Year’s Eve). It highlights cultural identity and marks a fresh start in the old Julian calendar. The celebration also symbolises the enduring quest for independence amid political changes, uniting people in cultural pride and new beginnings.



A woman dressed in a uniform, holding a horse puppet, stands in the snow.

Wild Horses, Chernobyl Nuclear Power Plant, Ukraine, 2023

The nuclear catastrophe of Chernobyl in 1986 had massive repercussions on the Soviet Union. The disaster stands as a stark reminder of the devastating consequences that can arise from the intersection of human error, flawed technology and inadequate safety measures. The disaster was a factor that expedited the downfall of the Soviet Union by exposing the weaknesses of the regime publicly.




Wild horses at Chernobyl.
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Wild Horses, Chernobyl Nuclear Power Plant, Ukraine, 2023

The nuclear catastrophe of Chernobyl in 1986 had massive repercussions on the Soviet Union. The disaster stands as a stark reminder of the devastating consequences that can arise from the intersection of human error, flawed technology and inadequate safety measures. The disaster was a factor that expedited the downfall of the Soviet Union by exposing the weaknesses of the regime publicly.




Wild horses at Chernobyl.

Unknown Girl, Mariupol, , 2015

According to Ukrainian reports, at least 20,000 civilians died during the siege of the city. By the end of August 2022, the pro-Ukrainian broadcaster Mariupol TV reported a figure of 87,000 documented deaths in Mariupol’s morgues. Among them, 26,750 individuals were registered by the Prosecutor’s Office of Novoazovsk as ‘buried in mass graves’. A verified number of war casualties, which also includes the numerous backyard burials, has not been disclosed.

A woman on a black horse.
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앤쓰로픽은 이번에 팔란티어에 모델 제공한것땜시 물어봤다가 미운털 박히고 쫓겨나는 모양임 사실 근데 이게 롱텀으로 봐서는 좋을지도 모르겠음 이스라엘이나 미국 정부가 정말 보니까 제한없는 모델을 가져다가 써서 아주 제대로 악용을 하더만...

RE: https://bsky.app/profile/did:plc:43fdk46qa5gsokzygzildsaq/post/3mez75vspfz2q

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PC、うなっているというかびびっているような音がして、カバー開けてホコリ飛ばしてみたが、そもそもカバーがゆがんでびびっているらしい。いずれにせよ、前みたいに電源が死んでいるわけではなくて良かった。

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Poll: Would you vote for a Satanist for elected office?

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