🌘 Apple MacBook Neo 銷量告捷,創下新 Mac 用戶羣首週銷售紀錄
➤ 親民策略奏效,平價筆電成為 Apple 搶佔市場的新利器
✤ https://www.macrumors.com/2026/03/20/apple-shares-mac-sales-achievement/
Apple 執行長 Tim Cook 近日宣佈,隨著平價版 MacBook Neo 的推出,Mac 在首週吸引了史上最多的「首購族」,顯示這款主打親民價格的裝置成功吸引了初次接觸 Mac 或從 Windows 陣營轉投而來的用戶。MacBook Neo 以 599 美元的起售價(學生優惠價 499 美元)切入市場,搭載 A18 Pro 晶片並提供多種亮麗配色,雖與 M5 系列 MacBook Air/Pro 同步發佈,但顯然是推動銷售成長的主力。目前該機型市場需求熱絡,官網出貨已排至四月中旬,消費者也可選擇在 Apple 直營店或 Walmart 等零售通路碰運氣。
+ 這價位真的很殺,雖然大家都在嫌 8GB RAM,但對輕度使用者來說,
#科技新聞 #Apple #MacBook Neo

Apple Announces New Mac Sales Record Following MacBook Neo Launch
Apple's CEO Tim Cook today said the Mac just had its "best launch week ever for first-time Mac customers," which suggests that the new MacBook Neo has been a hit with customers buying their first laptops or switching from Windows. Apple released the MacBook Neo last Wednesday, March 11. In the U.S., pricing starts at just $599 for the general public and an even lower $499 for college students.
www.macrumors.com · MacRumors
Link author:
Joe Rossignol@rsgnl@mastodon.social