I remember explaining this exact use case to Very Serious People at multiple non-profits who had received literal millions of dollars to research privacy, and these Very Serious People assured me that could never happen.
I quit these places with joy because these folks were myopic assholes who allowed their privilege to exacerbate harms.
One of these fuckers told me "but I like the ads - they help me see what sneakers I should buy."
https://www.wired.com/story/ice-asks-companies-about-ad-tech-and-big-data-tools/
