Hashtags are the best. People have been talking about The Forkiverse for a couple of days as if everyone knows what it is.
Someone used the #Forkiverse hashtag so I clicked on it and ended up in an ocean of toots about it where I finally learned that it's a Fediverse instance made by some podcasters, and the instance gained traction from the podcast.
#hashtags rule. Use them.
#Fediverse
If you have a fediverse account, you can quote this note from your own instance. Search https://mastodon.online/users/macberg/statuses/115926294844894477 on your instance and quote it. (Note that quoting is not supported in Mastodon.)