Agencies waste too much time figuring out who actually owns the analytics properties.

You set it up for a client. Your team manages it. The client wants access.
Months later someone asks:

“Wait… whose account is this actually under?”

Agencies end up with:

• client sites mixed with internal projects
• unclear ownership
• access requests from clients and freelancers
• awkward conversations when a client leaves and wants their data

The real issue is structure. Most analytics tools assume

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