If this new chatbot is so efficient, why do you need to force your employees to use it? Why do you need to advertise the fact that you are using it? Are you that insecure?
If I truly had a powerful tool, I would not talk about it. I would only show it to my employees, asking them to not tell the competition about it. And I will let the employees discover by themselves how efficient it is by giving bonuses to the most efficient.