@atomicpoetChris Trottier I've once worked for a company that did that "restaurant menus" thing, and it was really a zero-sum game. The big thing was being able to drive bookings, that's why you share your menu & photos and such, that's why you put the effort into social presence for the restaurant.

But also, that data is ridiculously messy and there’s a lot of big players in this space including Google.